Gujarat Chief Minister Bhupendra Patel officially launched Amul AI, an artificial intelligence‑driven platform designed to modernise and empower India’s dairy sector, at a ceremony in Anand — the milk capital of India. The initiative is being positioned as a significant step toward integrating advanced technology with traditional dairy cooperative systems to support farmers, strengthen rural economies, and enhance self‑reliance in agriculture and animal husbandry.
At the event, Patel said Amul AI marks a milestone in modernising agriculture and dairy operations and aligns with Prime Minister Narendra Modi’s vision of using technology to boost economic development across rural India. The launch was attended by senior officials including the Gujarat Legislative Assembly Speaker, Agriculture and Animal Husbandry Minister Jitu Vaghani, and other cooperative leaders, highlighting the broader policy focus on digital empowerment for farmers.
A key component of the new system is “Sarlaben”, an AI‑powered digital assistant aimed at providing 24/7 guidance to over 36 lakh milk producers — especially women farmers — across more than 18,500 villages in Gujarat. Accessible via the Amul Farmer mobile app or voice calls on feature phones, Sarlaben delivers real‑time advice on cattle health, feeding and breeding practices, vaccination schedules, and relevant government schemes — all in Gujarati, making it practical for grassroots use.
Officials say Amul AI is built on decades of structured cooperative data — including records of milk procurement, animal health treatments, and satellite‑based fodder information — enabling personalised and reliable insights for farmers. The project reflects a broader effort to digitally empower rural producers, improve productivity, and position India’s dairy sector for future growth, reinforcing the cooperative model’s role in driving technological inclusion.
