Meta is planning to introduce hundreds of thousands of AI-generated users on Facebook and Instagram, which will have their own profiles, bios, and profile pictures, just like human users. These AI users will be able to generate and share content powered by AI, creating a new form of entertainment on the platforms.
Connor Hayes, Meta's vice president of product for generative AI, believes that this move will make Meta's platforms "more entertaining and engaging" for users. The company has already introduced various AI tools, including AI chatbots, AI writing tools, and AI avatars for influencers and creators.
However, experts have raised concerns about the potential risks of this move, including the spread of misinformation and low-quality content. To address these concerns, Meta is updating its AI content labeling policy to ensure that AI-generated content is properly tagged and disclosed to users.
Overall, Meta's plans to introduce AI-generated users and content on its platforms mark a significant shift in the company's strategy and could have far-reaching implications for the future of social media.
