Meta's AI social feed has sparked intense debate over user data privacy, particularly with its plan to use user data for AI training. The company's AI relies on vast amounts of user data, including interactions, engagement patterns and content preferences, raising concerns about sensitive information being collected, processed and potentially exposed.
With Meta AI available across multiple platforms, including WhatsApp, Instagram, Messenger and Facebook, there's a risk of data being shared across platforms, creating detailed user profiles and increasing the risk of unwanted surveillance. While Meta has introduced privacy controls, allowing users to review and manage their data, experts argue that these settings may not be user-friendly enough for users to fully protect their data.
In Europe, privacy activist group noyb has filed complaints against Meta's plans to use user data for AI training, citing GDPR non-compliance. Users in Europe can opt-out of data collection, but those outside Europe may not have this option. To protect their data, users can review their privacy settings, limit data sharing and stay informed about changes to Meta's data usage policies.
The debate surrounding Meta's AI feed highlights the need for balance between innovation and user privacy protection. As AI technology continues to evolve, companies must prioritize transparency and user control to build trust and ensure responsible data use.