Salesforce CEO Marc Benioff has revealed that artificial intelligence now performs 30-50% of the company's workload, marking a significant shift in enterprise operations. This move is part of a larger trend in the tech sector, where companies are increasingly relying on AI to automate tasks and improve efficiency.
AI handles tasks in software engineering, customer support, analytics, marketing, and branding, freeing employees to focus on higher-value tasks. Salesforce's AI agent, Agentforce, has reached 93% accuracy in customer interactions, even with high-profile clients like Walt Disney Co.
Despite the benefits of AI, Salesforce has cut over 1,000 jobs in 2025, with Benioff framing this as a strategic redeployment to support and promote AI offerings. Benioff predicts AI could unlock $3 trillion to $12 trillion in global productivity and estimates that today's CEOs may be the last to manage entirely human workforces.
Benioff's enthusiasm for AI is evident, but he also acknowledges the technology's disruptive impact on labor. As AI continues to transform industries, companies like Salesforce are navigating the balance between leveraging technology for efficiency and managing the human cost of job displacement. The future of work is likely to be shaped by AI, and companies that adapt effectively will be better positioned for success.
