The latest iteration of the FORM smart swim goggles introduces an AI-driven coaching capability called “HeadCoach 2.0,” which leverages data from millions of swims to deliver real-time feedback as you train. The company claims users can improve their swimming efficiency by analysing metrics like stroke rate, pace, distance per stroke and heart rate directly in the goggles.
What makes this upgrade noteworthy is the shift towards actionable insight rather than simple metrics display. Rather than merely showing lap times or stroke counts, the system uses AI to flag inefficiencies, suggest technique adjustments, and personalise swim-plans based on your recent performance trends. This reflects the broader trend of wearable sports tech evolving from passive tracking to smart support systems.
Still, the product isn’t without limitations. Although real-time metrics and coaching cues are offered, the system remains dependent on the quality of sensor data and the swimmer’s environment (crowded pool, open water conditions, etc.). As with many AI-enabled wearables, there’s also an ongoing debate about subscription fees, data privacy, and the accuracy of algorithmic coaching in highly variable real-world conditions.
In summary: FORMs latest smart goggles signal a meaningful step toward more immersive, intelligent swim training—fusing human skill with machine insight. For swimmers who are willing to adopt the tech and pay for the “premium” features, this could provide a competitive edge. But the value hinges on execution, individual use-case, and how well the AI adapts to real-world complexities.