Artificial intelligence influencers are making waves in the world of livestream sales, with a recent stream earning a staggering $7.65 million. Chinese tech firm Baidu's AI avatars helped popular streamer Luo Yonghao break records, surpassing his previous livestream sales figures.
The AI model was trained on five years of videos, allowing it to replicate Luo's humor and style with remarkable accuracy. This technology has enabled Luo's AI avatars to outperform their human counterparts, earning significantly more in a shorter span.
The success of AI influencers like Luo's avatars highlights the growing potential of artificial intelligence in marketing and sales. AI-powered digital avatars can livestream nonstop without breaks, reducing production costs and increasing efficiency.
The livestreaming and digital avatar industry in China is experiencing rapid growth, with companies like DeepSeek gaining attention for creating cost-effective AI technologies. DeepSeek's large language models have outperformed some of the top US-based models, including OpenAI's ChatGPT.
As AI technology continues to evolve, it's likely that we'll see more AI influencers and digital avatars in the world of marketing and sales. With their ability to work tirelessly and engage with audiences in a personalized way, AI influencers are poised to revolutionize the industry.
