UX-Ray by Baymard is an AI-powered tool that scans your ecommerce site and evaluates every component against a database of over 700 research-backed UX best practice guidelines. Simply enter your domain and click scan to receive a detailed, actionable assessment in minutes—powered by insights from more than 150,000 hours of UX research.
Key Features and Benefits
- AI-Driven UX Analysis: Evaluates ecommerce sites using a robust set of 700+ UX best practices.
- Fast and Actionable Reports: Delivers comprehensive feedback within minutes.
- Backed by Extensive Research: Based on over 150,000 hours of UX study by Baymard Institute.
- Domain-Specific Insights: Tailored recommendations based on your actual website performance.
Pros and Cons
Pros:
- Trusted insights grounded in empirical UX research.
- Eliminates guesswork by identifying specific UX flaws and opportunities.
- Suitable for ecommerce businesses of all sizes.
Cons:
- Best suited for ecommerce platforms—limited use outside of that domain.
- May require a UX designer or developer to implement some suggestions.
Who is the Tool For?
Ideal for UX designers, ecommerce managers, product teams, and digital marketers looking to enhance usability and improve conversion rates on their websites.
Pricing Packages
UX-Ray offers a range of pricing options, including a free scan tier and paid plans for deeper analysis, team access, and priority support.